As London prepares to be drowned in colour this weekend for Pride 2019, we’re shining a light on the people who’ve had a strong vision for change in the LGBT community over the past 50 years.

Almost two years since launch, we’ve been sparking conversation around the importance of making premium quality daily contact lenses affordable and hassle-free. And now, the internet has started talking.

Welcome to the Friend Zone! Aka a popularity contest with a difference. If you’re loving life with Waldo, and want to help us spread the word on the premium quality, affordable and super easy to use subscription… simply refer us to your friend and we’ll give you BOTH 80 kr off your next box of lenses!